Yin Yin Lu
DPhil Candidate at the University of Oxford
Yin Yin Lu is a creator, communicator and connector at the intersection of language and technology. She is finishing a DPhil (PhD) at the Oxford Internet Institute and Balliol College, fully funded by the Clarendon Scholarship. Her research explores Brexit hashtags and rhetoric: what makes hashtags succeed or fail?
Yin has been actively involved in leadership and entrepreneurial activities in Oxford and London. She is the founder and co-convenor of the #SocialHumanities research network, which explores the societal implications of social media through an interdisciplinary lens. She manages the Community Warden scheme, an initiative sponsored by the University of Oxford to foster positive student-community relations. In spring 2016, Yin was one of ten Oxbridge mentors on the Japanese Youth Empowerment Programme; she delivered workshops for secondary school students in Nara, Kyoto, and Hiroshima. Last year she led the Hashnovel team on the Venture Idea Acceleration Programme at Saïd Business School, and was a lead organiser of the Connected Life 2015 conference. In November 2016, she won the Best Entrepreneur award at HackTrain 3.0, a hackathon devoted to rail industry innovation.
Yin’s ultimate objective is to reinvent the novel through new media technologies. She blogs from perrinewynkel.blogspot.com and tweets from @Yinneth.